Providing market intelligence for more than 35 years

In The News

Gaming Console Adoption In Steep Decline In U.S., Western Europe

Gaming console manufacturers know they face an uphill battle as the mobile gaming market continues to steal consumers’ attention. But a series of reports from Parks Associates shows just how much trouble the Big Three (Sony, Microsoft, and Nintendo) face both in the U.S. and the western part of Europe.

In their new European research report, Parks found a steady decline in gaming console adoption in France, Spain, and the U.K., while it remained flat in Germany. The research firm pointed to the continued adoption of mobile gaming as well as the availability of gaming on streaming media devices as key drivers of the decline.

From the article "Gaming Console Adoption In Steep Decline In U.S., Western Europe" by Rob Stott.

Previously In The News

Industry Voices—A new generation of data and its impact on traditional players

Among US broadband households, Parks Associates finds that 72% subscribe to at least one over-the-top (OTT) video service, while 46% subscribe to two or more OTT services. Further, 25% subscribe tothr...

Could streaming giants start to clamp down on password sharing?

The major concern for cyber security companies like Synamedia is how password sharing can turn into true content piracy ? stealing streaming shows and movies and reselling them for profit. If you k...

Lots of people are canceling HBO Now and Amazon Prime, study says

Last month, Parks Associates released new research suggesting cancellation rates for over-the-top services have held steady at about 18% for the past three years. “With OTT service penetration star...

Streaming is heading toward a breaking point with consumers

However, while work on that puzzle continues and multiple companies look for a way to get streaming subscribers to stay in one place, customer churn is still high. Or, as Parks Associates describes it...