Providing Market Intelligence for 40 Years

In The News

Gamer gear maker Razer jumps into smartphone market against Apple, Samsung

According to research released this week by Parks Associates, Apple and Samsung own more than 76 percent of the U.S. smartphone market, widening their lead over also-rans LG and Motorola. While Google made a splash with its Pixel phone and is running ads for its Pixel 2, as of August, it had less than 1 percent of the market. Moreover, Apple’s newest flagship that some pundits are already calling a potential game changer, the $1,000 iPhone X, hits stores Friday.

From the article "Gamer gear maker Razer jumps into smartphone market against Apple, Samsung" by Benny Evangelista.

Previously In The News

Eero’s New Wi-Fi Routers Are Step One In Its Plan To Become A Smart-Home Giant

The early support for Thread may even hint at where Eero is going next. Tom Kerber, an analyst for Parks Associates, notes that one of the main features of Thread is that it’s decentralized. Instead o...

Apple earnings could offer clues on streaming performance

Consumers get a year of the streaming service for free with purchase of a new Apple device. Converting those users into paying customers might be tricky, said Steve Nason with Parks Associates....

Some NFL+ users struggle to watch games on the app

Consumer issues with accessing the NFL games are also indicative of a fragmented sports streaming landscape. Eric Sorensen, a senior contributing analyst with Parks Associates, noted in July how curre...

91% of viewers like streaming aggregation, survey says

Not only are consumers saying video aggregators are simple to navigate across, but they also value having a single bill for all their apps. OTT bundling is a key source of revenue for pay TV and other...