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Free ESPN in Dorm Rooms Gives Comcast Access to Future Customers

September 19, 2017

A study by Parks Associates found that password-sharing cost the TV industry $500 million in 2015. On its website, Comcast advertises its college streaming service by telling students: “Mooch no more.”

For the company, the long-term goal is for students to become customers when they leave school, get jobs and can afford a cable bill that typically costs $85 a month or more.

From the article "Free ESPN in Dorm Rooms Gives Comcast Access to Future Customers" by Gerry Smith.

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Free ESPN in Dorm Rooms Gives Comcast Access to Future Customers

Previously In The News

Parks Associates: 29% of Consumers Get Most of their News from Social Media Platforms like Facebook and Twitter

Jeffrey Katzenberg’s Quibi Is Ready to Launch, but Will Viewers Bite?

Comcast and Charter team up to launch a new streaming platform for US consumers

Roku Shares Soar in Streaming-Device Maker’s IPO Debut

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