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Free ESPN in Dorm Rooms Gives Comcast Access to Future Customers

September 19, 2017

A study by Parks Associates found that password-sharing cost the TV industry $500 million in 2015. On its website, Comcast advertises its college streaming service by telling students: “Mooch no more.”

For the company, the long-term goal is for students to become customers when they leave school, get jobs and can afford a cable bill that typically costs $85 a month or more.

From the article "Free ESPN in Dorm Rooms Gives Comcast Access to Future Customers" by Gerry Smith.

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Free ESPN in Dorm Rooms Gives Comcast Access to Future Customers

Previously In The News

The Sound Of The Internet Of Things (And Why It Matters For Brands)

Report: Streaming TV Churn Drops 48% Over Two Years, Hits Lowest Point in History

20% of Broadband Homes Now Get TV Via Antenna

Most Broadband Users Still Pay For Television

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