Providing Market Intelligence for 40 Years

In The News

Four In Ten US Phone Owners Using Voice Recognition Software

A total of 39 percent of smartphone owners in the US are using some sort of voice recognition software such as Siri or Google Now, according to a study by Parks Associates. In terms of market share, Apple’s platform is currently outpacing Android, with over half of iPhone owners using voice recognition compared to less than a third of Android phone owners. In fact, use of the "Siri" voice recognition software among iPhone users increased from 40 percent to 52 percent between 2013 and 2015, said the report, adding that younger users are particularly drawn to the feature. A total of 48 percent of smartphone users aged 18-24 use voice recognition software.

From the article "Four In Ten US Phone Owners Using Voice Recognition Software" by telecompaper.com

Previously In The News

DirecTV Wants To Be The Online Substitute For Cable

But analysts estimate that Sling has racked up fewer than 1 million subscribers since it launched in February 2015. Vue’s numbers are harder to get a handle on, but it’s not on the list of top 10 most...

Roku Is Taking the Right Steps

Last August, market analysts at Parks Associates found that more than any other streaming media device -- including those from Amazon, Apple, and Google -- Roku was the leading brand and had increased...

Apple Needs Netflix and HBO More Than They Need It

According to a survey from Parks Associates, 36% of households subscribe to two or more streaming video services. If Apple provides a convenient way for subscribers to see all of their paid content in...

Netflix's Hidden Price Hike

Do consumers make the jump? Studies suggest that they do. The most recent Parks Associates study of Netflix's tiers, released in summer of 2018, showed a significant increase in the number of premium...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Broadband Small-to-medium Business (SMB) Connected Health
Services
Research Services: Custom and Consulting Research Projects Streaming Video Tracker Security Tracker Smart Home Tracker
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces Upcoming Industry Events
Resources
Press Releases Analyst Blog Parks in the News Connected Consumer Podcast 
About Us
Overview Team Contact Us
Store
View Your Cart

Follow Us to stay informed

© 2023-2026 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive