Providing Market Intelligence for 40 Years

In The News

Four In Ten US Phone Owners Using Voice Recognition Software

A total of 39 percent of smartphone owners in the US are using some sort of voice recognition software such as Siri or Google Now, according to a study by Parks Associates. In terms of market share, Apple’s platform is currently outpacing Android, with over half of iPhone owners using voice recognition compared to less than a third of Android phone owners. In fact, use of the "Siri" voice recognition software among iPhone users increased from 40 percent to 52 percent between 2013 and 2015, said the report, adding that younger users are particularly drawn to the feature. A total of 48 percent of smartphone users aged 18-24 use voice recognition software.

From the article "Four In Ten US Phone Owners Using Voice Recognition Software" by telecompaper.com

Previously In The News

Connected health: what’s different than last year?

This Editor was interested in what the organizers of the annual Connected Health Summit, now taking place in San Diego, are seeing as the differences in the digital health and remote monitoring sector...

As Cord Cutting Grows 85% of Americans 22–37 Subscribe to a Streaming Service

This week the research group Parks Associates released an updated look at the state of streaming video. According to the study, 85% of American millennials (people born between 1981 and 1996) now subs...

Extra Miles For Fitness Trackers

Marketing for RecycleHealth got an unexpected boost from an applicant to the digital health communication certificate program, who volunteered her design skills and did a photo shoot of donated device...

Challenges For Developers In The Internet Of Things Era

Indeed, in a recent survey carried out by industry analysis provider Parks Associates, two thirds of consumers who were considering switching mobile providers rated managed access to WiFi as part of t...