In The News

Forget the Streaming Wars—Pandemic-Stricken 2020 Lifted Netflix and Others

January 29, 2021

About 60% of U.S. households currently use Netflix, according to research firm Parks Associates, and it still holds a sizable lead over most of its rivals—though some new entrants are gaining ground fast.

From the article "Forget the Streaming Wars -- Pandemic-Stricken 2020 Lifted Netflix and Others" by Lillian Rizzo and Drew Fitzgerald.

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But by the end of the 20th century that market growth leveled off and stagnated. Fast-forward to the past 10 years, with heightened acceleration the past three to five, and (according to Parks Associa...

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Smartwatches are increasingly popular while tablets may have peaked, according to research from Parks Associates. The “360 View: Mobility & The App Economy” report found that smartwatch adoption reach...

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About Parks Associates

Forget the Streaming Wars—Pandemic-Stricken 2020 Lifted Netflix and Others

Previously In The News

Being Smarter About Smart Home Alarms

Google Adds New Tools for Retailers to Cloud Platform

Parks Finds 71 Percent of Broadband Households With Wi-Fi or Apple AirPort

Parks Finds Smartwatch Adoption in 14% of U.S. Broadband Households

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