In The News

Forget the Streaming Wars—Pandemic-Stricken 2020 Lifted Netflix and Others

January 29, 2021

About 60% of U.S. households currently use Netflix, according to research firm Parks Associates, and it still holds a sizable lead over most of its rivals—though some new entrants are gaining ground fast.

From the article "Forget the Streaming Wars -- Pandemic-Stricken 2020 Lifted Netflix and Others" by Lillian Rizzo and Drew Fitzgerald.

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Parks Associates has released its annual “Top 10 List of US SVOD Services,” which is based on estimated numbers of subscribers through September 2025. “Hulu’s jump past Disney+ is a result of s...

Parks: 38% of U.S. Internet Homes Subscribe to Sports Streaming Service

The NFL is the most popular sport, with 82% of sports viewers regularly watching NFL content across linear TV and streaming during the season, according to new data from Parks Associates. Pure-play...

Sports Streaming Jumps in Popularity: Report

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Research: 38% US internet homes subscribe to sports streaming service

Parks Associates has published research revealing that 38 per cent of US internet households subscribe to at least one sports-specific streaming service, up from just 4 per cent in 2019. “Sports ha...

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About Parks Associates

Forget the Streaming Wars—Pandemic-Stricken 2020 Lifted Netflix and Others

Previously In The News

These are the Top 10 On Demand Streaming Services of 2025, According to New Report

Parks: 38% of U.S. Internet Homes Subscribe to Sports Streaming Service

Sports Streaming Jumps in Popularity: Report

Research: 38% US internet homes subscribe to sports streaming service

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