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First-Time Adoption Of Pay TV Is Up Among Spanish Broadband Households, Parks Associates Finds

March 26, 2016

Parks Associates announced new research earlier this month showing that 16% of Spanish Pay TV households subscribed to Pay TV for the first time last year, although Spanish consumers are still more likely than consumers in other Western European markets to have never had Pay TV or to have cancelled Pay TV in favour of online video sources.

"First-time adoption of Pay TV is up among Spanish broadband households, as is the penetration of Pay TV overall," reveals Brett Sappington, Director of Research at Parks Associates.

From the article "First-Time Adoption Of Pay TV Is Up Among Spanish Broadband Households, Parks Associates Finds" by www.v-net.tv

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About Parks Associates

First-Time Adoption Of Pay TV Is Up Among Spanish Broadband Households, Parks Associates Finds

Previously In The News

Amazon is driving more transaction-based revenue for TV networks and studios

Millennials are the generation most likely to use another person's Netflix account, with 18 percent admitting to illegal streaming, survey finds

OTT Churn Edges Up In US

Smart Home Goal: No Doorbell Left Behind

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