Apple TVs share of streaming devices in U.S. households remains at 15 percent edging Google’s Chromecast to take third place among the four major brands but is still being beat out by Roku more than two-to-one, according to new data from market research company Parks Associates.
From the article "First on BATV: Apple TV #3 in streaming devices as Amazon Fire grows share, report finds" by Brad Gibson.
Yet the so-called smart kitchen remains a tough sell. With the kitchen often a hub for families and friends, habits there can be hard to change. And many people see the kitchen and mealtimes as a have...
With the purchase, Otter Media ranks as one of the most valuable media upstarts of the last decade, said Brett Sappington, senior director of research at Parks Associates, a firm that focuses on emerg...
Password sharing cost streaming companies about $9.1 billion last year, according to data from the research firm Parks Associates. From the article "The streaming wars are flooding us with TV".
Not only are consumers saying video aggregators are simple to navigate across, but they also value having a single bill for all their apps. OTT bundling is a key source of revenue for pay TV and other...