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Editor's Corner—Digging my new Spectrum internet service … but where’s the Wi-Fi optimization?

And it's not just the larger operators who have recognized the need to control the customer Wi-Fi experience. In 2015, for example, midwestern operator Midcontinent Communications partnered with AirTies, deploying the Istanbul-based startup's "Smart Mesh" access points in homes with poor Wi-Fi coverage.

MSOs certainly know that faster speeds drive customer growth. Parks Associates found that 35% of consumers who switch broadband services do so for faster internet. But they need to understand the broader experience of in-home Wi-Fi. The introduction of value-added services comes as some investment analysts covering the cable industry have suggested that the industry aim for a higher ARPU.

From the article "Editor's Corner—Digging my new Spectrum internet service … but where’s the Wi-Fi optimization?" by Daniel Frankel

Previously In The News

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New data from Parks Associates reveals that users could save $366 per year by switching to ad-supported plans. The data also shows that the average streaming household is subscribed to 5.6 servic...

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Over 350 streaming services have been tracked in North America alone, according to data from research firm Parks Associates – a vastly different market from digital video’s origins in 2007. “The sh...

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