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CVS Has Launched Its Own Mobile Wallet — And It's Poised For Success

August 11, 2016

Data from Parks Associates shows that US consumers prefer retailer-based options to general-purpose mobile wallets. These platforms can attract tremendous popularity — Starbucks now processes 25% of its US payments through its mobile app.

From the article "CVS Has Launched Its Own Mobile Wallet — And It's Poised For Success" by www.businessinsider.com

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On Hunt for Content, AT&T Closes Deal for Chernin’s Otter Media

With the purchase, Otter Media ranks as one of the most valuable media upstarts of the last decade, said Brett Sappington, senior director of research at Parks Associates, a firm that focuses on emerg...

The U.S. has nearly 300 OTT services to choose from

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Need help with your TV and smart-home setup? At-home tech support may be the answer.

Patrice Samuels, senior analyst at Parks Associates, a market research company specializing in emerging consumer technology products and services, said demand for traditional technology support, like...

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About Parks Associates

CVS Has Launched Its Own Mobile Wallet — And It's Poised For Success

Previously In The News

91% of viewers like streaming aggregation, survey says

On Hunt for Content, AT&T Closes Deal for Chernin’s Otter Media

The U.S. has nearly 300 OTT services to choose from

Need help with your TV and smart-home setup? At-home tech support may be the answer.

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