Providing market intelligence for more than 35 years

In The News

CuriosityStream Launches Roku Channel

Support on the Roku broadens the service’s access to TV-connected platforms, as Roku has shipped more than 10 million players in the U.S., and was the top seller in the category in 2014, according to Parks Associates.

CuriosityStream, which also supports Web browsers, iOS and Android smartphones and tablets, the Google Chromecast adapter (for its Android apps), and the Apple TV (via AirPlay). Per the CuriosityStream site, the service is also considering expansions on smart TVs and Xbox and PlayStation consoles.

From the article "CuriosityStream Launches Roku Channel" by Jeff Baumgartner.

Previously In The News

Hub: Amazon Eyes Winning Formula With Ad-Supported Prime Video

A separate study from Parks Associates found that Prime Video still remains the No. 1 SVOD service in the United States, based on subscriber tallies. Prime is estimated to have 160 million members in...

Walmart’s bid for Vizio would make it a different kind of company

“That’s increasingly where the money is,” said Jennifer Kent, vice president of research at Parks Associates. She said these days, a TV’s worth is tied to its streaming platform. Walmart’s private...

Matter Standard Revolutionizes Smart Home Interoperability: Challenges and Opportunities

According to Parks Associates' latest security dealer survey, familiarity with the Matter standard among dealers has increased to 24% in 2023, up from 16% in 2022. However, there's still a signifi...

The Sunday Brief: Fourth quarter earnings—out of favor

Nearby is a chart shared in a recent Parks Associates release indicating the price/ value customer satisfaction rates for various technologies.    The news release summarizes their findings as fol...