Consumers sometimes forget about the cost of broadband. On average, consumers pay $60 a month for high-speed internet access, which is often bundled with video, phone, and other services, according to Leichtman.
Consumers may need to get a faster connection, which can boost up monthly expenses, in order to stream HD video across multiple devices, according to Brett Sappington, director of research at Parks Associates. "You simply can't go with the lowest-cost connection," he said in an interview.
From the article "Cord-cutting: 6 things to know about dropping pay-TV" by Jonathan Berr.
Unlike seven years ago, the move pushed Netflix’s stock to new heights. The key, for Netflix’s management, was learning to raise prices without spooking subscribers—by doing so in small and infrequent...
“They have a unique proposition, not just compared with Netflix but also with YouTube TV or Sling,” said Hunter Sappington, an analyst with Parks Associates, in an interview with Deadline. “They have...
According to the Parks Associates survey, 55 percent of Americans with at least one chronic condition aren’t speaking with their primary care physician any more than once every three months. What’s wo...
Research published by analyst firm Parks Associates last month revealed that two thirds of U.S. consumers who are likely to switch carriers in the next year felt access to Wi-Fi as part of their mobil...
