Hartstein's decision was made easier because of a flood of Internet streaming services that allows consumers to cobble together their own video packages. There are more than 100 Internet video services operating in the U.S., with at least 40% launching during the last two years, according to Dallas consulting firm Parks Associates.
Although Netflix, Hulu and Amazon Prime kicked off the streaming revolution, the field is getting more crowded with new entrants serving up niche programming including wrestling, Japanese anime and South Korean soap operas.
From the article "Cord Cutters Face A Sea Of Streaming Options" by Meg James and Yvonne Villarreal.
In another study highlighted by the WSJ, researchers at the firm Parks Associates surveyed around 4,000 US consumers' feelings towards AI marketing, with a slightly more blunt approach: "We straight u...
The Parks Associates 2024 Connected Home Research emphasizes the growing importance of smart detection features, such as distinguishing people, vehicles, or animals, to reduce false alerts and improve...
A related survey by Parks Associates, also cited by The Wall Street Journal, found that 58% of the 4,000 American respondents said the presence of the term “AI” made no difference in their buying deci...
Parks Associates estimates over 60% of U.S. broadband households now own at least one smart home device. From the article, "Why Smart Home Compatibility Still Sucks in 2025 — And How GearBrain Can...
