In The News

Consumers Tapping Voice Assistants To Buy More Things

April 30, 2018

The smart speaker is turning out to be one of the most significant of smart-home devices. Already, 26% of U.S. broadband households own at least one smart home device and household penetration of smart speakers alone will reach 50% by 2021, according to Parks Associates. That’s a lot of smart speakers.

On average, 80% of consumers who have shopped using their voice assistant are satisfied and 24% spent more money with the retailer, according to the PwC study.

From the article "Consumers Tapping Voice Assistants To Buy More Things" by Chuck Martin.

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Consumers Tapping Voice Assistants To Buy More Things

Previously In The News

How Apple’s Purchase Of Startup Reveals Health Data Strategy

Has Subscription OTT Growth Hit Its Peak?

Did The Television Industry Learn From The Past?

Feds break up alleged streaming password theft scheme

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