In The News

Consumer trust in data privacy is beginning to wane

May 13, 2026

New research from Parks Associates suggests that consumer confidence in the security of their data is slipping—and not only that, it is also starting to impact adoption.

The new report shows that after years of gradual improvement in consumer confidence, trust levels are declining: fewer consumers today believe they can trust companies with their data or that they receive meaningful value in return.

From the SecurityWorldMarket.com article, "Consumer trust in data privacy is beginning to wane"

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About Parks Associates

Consumer trust in data privacy is beginning to wane

Previously In The News

Mobile Payments Still Confusing, Still Growing

23% Of Millennials Are OTT-Only Broadband Households

Netflix Subscriber Churn Increase Could Be Sign Of 'Stream Cutting'

In -Home Health Monitoring Market Faces Near -Term Uphill Struggle

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