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Consumer Awareness Of VR Technology Is Low

May 29, 2016

“Despite the recent industry excitement around VR, overall consumer awareness of this technology is low< " according to Brett Sappington of Parks Associates.

“Virtual reality has the potential to have significant impact on many market sectors, particularly those that benefit from immersion and engagement,” Sappington said. “Despite the recent industry excitement around VR, overall consumer awareness of this technology is low.

From the article "Consumer Awareness Of VR Technology Is Low" by Robert Briel.

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About Parks Associates

Consumer Awareness Of VR Technology Is Low

Previously In The News

Parks Associates: Most MDU decision makers plan to upgrade, replace electronic access control systems

The Smart Money: Technology for Independent Living

Building the Future with Smart HVAC and Plumbing Technologies

Nearly Half of U.S. Households Own and Use Wearable Devices

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