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Connected Home Market Shows Promise

September 29, 2015

home automation

Parks Associates research focused specifically on Western European households recently and found that around 2.5 million households in that area are expected to use a smart home controller by the year 2019. The research company noted interoperability between devices will allow sales of controllers to grow and consumers to gain satisfaction from their use.

Stuart Sikes, the president of Parks Associates, specifically mentions that aspect in the company's latest news release.

“Smart home systems will need the flexibility to deliver multiple value propositions within the household,” Sikes said. “Interoperability is necessary to achieve recurring revenue models as it enables devices to deliver a broad array of value-added services and features.”

From the article "Connected Home Market Shows Promise" by Casey Houser.

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Cracking down on account sharing could encourage those looking to drop a streaming service to do just that, Sarah Lee a research analyst with Parks Associates told USA Today. From the article, "Hul...

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Nearly half of U.S. households canceled a streaming service last year, according to a study published Tuesday by the streaming media analysis firm Parks Associates, with the aggregate cost of those se...

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Parks Associates’ research illustrates the gap between the content performance data that media executives want and what they can access. From the article, "Lacking Data and Tools: The 8 Barrier...

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