Providing market intelligence for more than 35 years

In The News

Connected Home: Redefining Connected Devices

Today, connected devices can communicate with other connected devices, provide remote control, automate decisions and take actions based upon the data gathered. They can also receive automatic firmware and software updates to patch problems, ward off security threats or add new features. According to Parks Associates research, 19 percent of U.S. broadband households currently own at least one Internet-connected smart home device that offers remote control, monitoring, or notifications via a smartphone, tablet, computer or app.

From the article "Connected Home: Redefining Connected Devices" by Brad Russell.

Previously In The News

Amazon Takes On Netflix With $8.99 Monthly Video Streaming Service

Netflix is by far the biggest online streaming video service. Last week, researcher Parks Associates estimated that about half of all U.S. households with a broadband Internet connection subscribed to...

Amazon Opens Prime Video To Monthly Memberships In A Challenge To Netflix

Surveys by consulting firm Parks Associates found that many people who signed up for Prime Video's free 30-day trial were not converting to subscribers. About 34% of people surveyed by Parks Associ...

Euro SVOD Lags The US

New research from Parks Associates shows that in the UK, 55% of broadband homes watch OTT video. In France, the total is 51%. The levels of OTT usage lag that of the US, where 70% of broadband home...

3 Things an Apple TV Service Should Have to Succeed

With more people looking for alternatives, the market for streaming media players also continues to grow. A recent report from Parks Associates says 31 percent of U.S. broadband households own one of...