In The News

Churn, Churn, Churn: Streamers Battle to Retain Subscribers

July 24, 2023

Parks Associates projects the number of U.S. households using ad-supported streaming services will reach 52 million in 2027, a compound annual growth rate of 67%.

From the article, "Churn, Churn, Churn: Streamers Battle to Retain Subscribers" by Stephanie Prange and Erik Gruenwedel.

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One-Third of U.S. Broadband Households Have Multiple OTT Subs

According to the researchers at Parks Associates, 31 percent of all U.S. broadband-enabled homes have multiple over-the-top (OTT) service subscriptions. Also, 63 percent subscribe to at least one OTT...

Roku is Making TV Speakers, But They Only Work with Roku TVS

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Report: Connected Home Consumers Want Data Security Support

Several recent studies have shown that security and privacy are top of mind for consumers considering Internet of Things devices for their homes. Parks Associates back in October noted around 40 pe...

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Churn, Churn, Churn: Streamers Battle to Retain Subscribers

Previously In The News

OTT Services Make Pay TV Look Like a Poor Value, Parks Finds

One-Third of U.S. Broadband Households Have Multiple OTT Subs

Roku is Making TV Speakers, But They Only Work with Roku TVS

Report: Connected Home Consumers Want Data Security Support

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