Providing market intelligence for more than 35 years

In The News

China's Ongoing Economic Volatility Will Send Ripples Through U.S. Tech Sector

Harry Wang, director, Health & Mobile Product Research, at Parks Associates, added that “the slowdown is going affect their ability to sell products. The devaluation of the currency there makes Chinese products more competitive while making U.S. products pricier as imports.”

At the same time, the volatility in the stock market is affecting the Chinese consumer’s ability to purchase products from western companies. The Chinese middle class is a big market for American luxury brands, and it’s this group that’s most affected by the stock market fluctuations.

From the article "China's Ongoing Economic Volatility Will Send Ripples Through U.S. Tech Sector" by Tara Seals.

Previously In The News

TV's next big experiment: 'choose your own adventure'

Viewers vote on the actions of the protagonist -- leading to one of seven endings -- using a smartphone app while the movie keeps rolling seamlessly for between 70 and 90 minutes. "This type of con...

Amazon Takes On Netflix With $8.99 Monthly Video Streaming Service

Netflix is by far the biggest online streaming video service. Last week, researcher Parks Associates estimated that about half of all U.S. households with a broadband Internet connection subscribed to...

Amazon Opens Prime Video To Monthly Memberships In A Challenge To Netflix

Surveys by consulting firm Parks Associates found that many people who signed up for Prime Video's free 30-day trial were not converting to subscribers. About 34% of people surveyed by Parks Associ...

Irdeto Makes Big Gains In US Cable With Keys And Credentials Solution

“Flexible content security solutions that can adapt to nearly any delivery environment will be key to protecting content while allowing delivery through different networks, services and devices,” said...