Providing market intelligence for more than 35 years

In The News

CES Kicks Off In Las Vegas

But the Internet of Things trend is also being driven out of necessity.

According to an analyst for Parks Associates and 20-year CES attendee, "I think disruption across industries in tech has allowed smaller companies to play significant roles in the evolution of the industry". "That's the area where we need full autonomy".

From the article "CES Kicks Off In Las Vegas" by Abruzzo.tv.

Previously In The News

Most Broadband Users Still Pay For Television

Fortunately for pay-television providers, Kelling is not alone in what the industry calls “over-the-top” video consumption. According to the market research firm Parks Associates, 81 percent of U.S. h...

The Sound Of The Internet Of Things (And Why It Matters For Brands)

In the next five years, Business Insider estimates that brands are going to spend around $5 trillion on the Internet of Things. For a third year in a row, the subject has dominated CES, the global con...

2021 Predictions: ‘Zoom Rooms,’ Full Metal Jackets will shape the year

Twenty-six percent of US broadband households find the idea of making purchases directly from TV shows “appealing or very appealing,” according to a 2020 Parks Associates survey. From the article "...

Samsung’s Peacock Standoff with NBCUniversal Shows Power of TV Makers

Smart TVs are gradually becoming more common than separate streaming devices. As of the third quarter last year, 56% of households with broadband owned smart TVs while 43% owned streaming devices, acc...