Register

I agree with the Privacy Policy

In The News

Broadcasters Debut Pearl, Interactive TV Tested In 3 Trial Markets

April 02, 2014

Major TV broadcasters are starting up a locally based interactive TV trial in three markets which will deliver enhanced content and advertising during local TV newscasts.

Parks Associates estimates the number of smart TV U.S. homes will reach 42 million this year, representing 36% of all TV households.

From the article, "Broadcasters Debut Pearl, Interactive TV Tested In 3 Trial Markets" by Wayne Friedman.

Previously In The News

Over The Top: Big, Diverse Disruptive Force

But also, Parks Associates also reports this week that 46% of all broadband households also have a game console connected to the Internet and 28% use it as their primary connected device. And of th...

As Over-The-Top Viewing Grows, Those Users Spend More On Video

More and more consumers are viewing video via over-the-top services, according to just-released research from Parks Associates. About 50% of U.S. broadband homes use subscription or transactional o...

Pay-TV Subscribers Want Remote DVR Access, More Options

At the Consumer Electronics Show, research was released that shows about 66% of pay-TV subscribers “express interest in features they currently do not have,” per Parks Associates. “Our research...

Mobile Wallets & Passing 100 Million Users

Twenty percent of all smartphone owners already used at least one mobile location service or mobile wallet in 2013, according to the Parks Associates study Transforming Commerce: Mobile Wallets and...

‹
1
2
...
23
24
25
26
27
28
29
...
41
42
›