“What makes Spain unique in Western Europe is that about half of households have broadband but not pay-TV, one of the highest Internet-only household rates in Europe, according to research firm Parks Associates. And consumers in Spain are also more likely than those in France, Germany and the UK to trade in a pay-TV subscription in favour of a digital video service,” says the analysis.
From the article "Booming Spanish SVOD Faces Lack Of Pay-TV Culture" by Juan Fernandez Gonzalez.
Still, many customers appear drawn to cheaper sticks and pucks made by Roku and Amazon, with the companies commanding 80% of the streaming device market, according to new research shared by Parks...
Consumer issues with accessing the NFL games are also indicative of a fragmented sports streaming landscape. Eric Sorensen, a senior contributing analyst with Parks Associates, noted in July how curre...
“There’s only so many consumers out there that are willing to pay full price,” said a research analyst with Parks Associates From the article, "How Netflix is adapting as the streaming boom stalls....
Yet the so-called smart kitchen remains a tough sell. With the kitchen often a hub for families and friends, habits there can be hard to change. And many people see the kitchen and mealtimes as a have...
