Providing market intelligence for more than 35 years

In The News

Best Buy sees growth thanks in part to connected devices

Meanwhile, Best Buy's push into services and its increasing assortment of smart-home devices—which are now in one out of four U.S. households with broadband Internet, according to researcher Parks Associates—have helped sustain the turnaround plan that CEO Hubert Joly began six years ago. Networked devices like door locks and cameras were among the best-selling items for Best Buy over the holidays, along with appliances, video games and wearable devices such as activity trackers.

From the article "Best Buy sees growth thanks in part to connected devices."

Previously In The News

Smart Speaker Use Grows

Parks Associates has announced new research showing more than one-fourth, or 28 percent, of US broadband households own a smart speaker with voice assistant. The international research firm will discu...

Report: How Consumers Stream

A new reports from Parks Associates named “Streaming Device Use and Setup in the Connected Home” takes a look at the amount of streaming entertainment that is streamed in the home, and the ways it is...

Despite YouTube Music’s Relaunch, YouTube Premium Falls Out of the Top 10 Streaming Services In the U.S.

YouTube’s latest music subscription service is failing to boost YouTube Premium in any substantial way, according to recent research. According to Parks Associates, YouTube Premium — which includes th...

Smart Home Adjacencies: Building the Ecosystem

The smart home is expanding beyond lights, locks, and thermostats to include new products such as smart beds, mirrors, and appliances. “Smart Home Adjacencies: Building the Ecosystem,” a new report fr...