Providing market intelligence for more than 35 years

In The News

Automation key for homeowners to reduce energy consumption

Research from Parks Associates' shows that 91 percent of internet households are actively engaged in reducing energy consumption within their homes. Forty-eight percent report altering their behaviours, while 43 percent report doing recent home renovations to reduce their energy consumption.

"Smart devices and automation solutions complement energy efficient construction and solar/storage systems in the aim to get to net-zero energy consumption," says Jennifer Kent, vice-president, research, with Parks Associates. "Resident behaviour is a big determining factor in achieving net zero, so technology that gives residents the data to monitor their usage and the controls to adjust, coordinate, or automate the appliances and systems in their homes is critical."

Parks Associates' white paper, ‘Building Net Zero Homes with Home Management Systems,’ shows the average internet household has more than 16 connected devices, with 16 percent owning a smart thermostat.

From the article, "Automation key for homeowners to reduce energy consumption" from Home Improvement Retailing

 

Previously In The News

What I’m thankful for in sports media

Media research firm Parks Associates said there are more than 300 direct-to-consumer streaming services in the United States. From the article "What I’m thankful for in sports media" by Jeff Agrest...

Apple earnings could offer clues on streaming performance

Consumers get a year of the streaming service for free with purchase of a new Apple device. Converting those users into paying customers might be tricky, said Steve Nason with Parks Associates....

Could streaming giants start to clamp down on password sharing?

The major concern for cyber security companies like Synamedia is how password sharing can turn into true content piracy ? stealing streaming shows and movies and reselling them for profit. If you k...

Deeper Dive—Who would buy DirecTV?

Although DirecTV is losing subscribers at a rapid pace, it’s not exactly a lost cause. Brett Sappington, senior research director and principal analyst at Parks Associates, said the satellite operator...