Providing market intelligence for more than 35 years

In The News

August Adds Wireless HD Video Doorbell to Smart Home Line

The wireless chime included with View also separates the doorbell from the pack.

"A chime is usually an add-on extra, something you'd have to pay extra for," said Brad Russell, an analyst at Dallas, Texas-based Parks Associates, a market research and consulting company specializing in consumer technology products.

"August is trying to offer more value for less money and compete more effectively against Ring in the consumer channel," he told TechNewsWorld.

View also supports Alexa and Google Assistant, two major voice command technologies.

From the article "August Adds Wireless HD Video Doorbell to Smart Home Line" by John P. Mello, Jr.

Previously In The News

Samsung debuts smart home device

In addition, the device's interoperability will be important. According to a recent study by Parks Associates and reported in Retail Dive, 75% of consumers who plan to buy a smart home device believe...

The psychology behind the way Netflix raises prices

Unlike seven years ago, the move pushed Netflix’s stock to new heights. The key, for Netflix’s management, was learning to raise prices without spooking subscribers—by doing so in small and infrequent...

Malvern-Based Home Automation Firm Bets Big On Europe

Smart-home technology is building quickly to a multi-billion-dollar business in Western Europe, say market researchers at Parks Associates, and the Malvern-based "Internet of Things" platform develope...

mHealth Study: Caregivers Want Medication Management Help

A study by Parks Associates finds that 11 percent of today’s caregivers are using mHealth tools that feature medication lists and reminders. However, that same study found that 27 percent of caregiver...