Providing Market Intelligence for 40 Years

In The News

AT&T Upgrades Data Limits For Home Broadband Plans

"The unlimited data plan is likely for the uber-data users that far exceed their data allowance each month", said Parks Associates, in a research note. During the second month, the company will issue warning to customers when they hit 65 percent, 90 percent and 100 percent of their data allowance. With the acquisition of Direct TV and the way that AT&T has been heavily pushing Direct TV and pushing customers away from its IPTV U-Verse TV service, it actually seems like a ideal time to not enforce data caps since customers going with its Direct TV satellite TV would free up a great deal of bandwidth on the VDSL2 wireline network for internet! I will give AT&T some credit for implementing more realistic data caps and bumping everyone up based on speed tiers (something Comcast should adopt if they are set on having caps). Comcast customers pay $10 for every 50 gigabytes above the limit, as do AT&T's customers.

From the article "AT&T Upgrades Data Limits For Home Broadband Plans" by www.cbsport.org

Previously In The News

Amazon and Netflix Look to Their Own Shows As the Key to World Domination

“A lot of the time content owners might not necessarily hold all the rights to their content in different markets,” says Parks Associates analyst Glenn Hower. “International content rights are hideous...

Roku Is Taking the Right Steps

Last August, market analysts at Parks Associates found that more than any other streaming media device -- including those from Amazon, Apple, and Google -- Roku was the leading brand and had increased...

Netflix Is Killing It—Big Time—After Pouring Cash Into Original Shows

“There seemed to be an attitude around the industry that after House of Cards and Orange is the New Black, there was no way Netflix could catch lightning in a bottle again,” says Glenn Hower, a senior...

Amazon and Roku Are Becoming a Duopoly in Connected TV

Amazon and Roku account for nearly 70% of installed streaming devices in the United States, according to Parks Associates. Roku still owns a healthy lead over Amazon in terms of installment base and u...