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AT&T To Add An Unlimited Data Option For Home Internet And Will Better Enforce Overages On Other Plans

March 29, 2016

“Managing consumer expectations is extremely important in a highly competitive marketplace,” Brett Sappington, director of research at Parks Associates says. “If consumers are caught by surprise with additional charges, they will be likely to switch providers out of frustration.”

From the article "AT&T To Add An Unlimited Data Option For Home Internet And Will Better Enforce Overages On Other Plans" by Laura Hamilton.

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AT&T To Add An Unlimited Data Option For Home Internet And Will Better Enforce Overages On Other Plans

Previously In The News

Roku Adds Google Assistant and 2 New Players to Its Lineup

Smart home market still small in Europe, but with many players pushing it forward adoption will rise

Google's DIY Security Exit Spurs Doubts About Segment's Future: Parks

Roku is Making TV Speakers, But They Only Work with Roku TVS

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