Providing Market Intelligence for 40 Years

In The News

AT&T's DirecTV Now Is A Big Bundle When Consumers Want Skinny

DirecTV Now, something of an online replica of AT&T's satellite offering, will face more competition than its analog ever had on land. There's the genuinely skinny bundle of Dish Network's (DISH) SlingTV, which charges $20 a month for 30 channels and $25 a month for 44 channels. In the less than two years since it was launched, SlingTV has attracted more than 1 million subscribers, according to a study by Dallas market research and consulting company Parks Associates. 

From the article "AT&T's DirecTV Now Is A Big Bundle When Consumers Want Skinny" by Leon Lazaroff.

Previously In The News

Amazon Details ‘Custom Home Service’ Featuring CEDIA Smart Home Pros

Why are integrators important to Amazon? Quigley calls custom integrators “the new architects” of the smart home. He cites data from Parks Associates that even though 60 percent of consumers say th...

New RMR Opportunity: Smart Thermostat Service?

Are smart thermostats the next subsidized security business model? Yes, according to new data from Parks Associates, which reports more than 50 percent of U.S. broadband households would be willing to...

4 Key Business and Lifestyle Trends Transforming Customer Demand

A study from Parks Associates found that “one-third of smart device owners in U.S. broadband households have increased usage of their devices during the COVID-19 pandemic, including 46% of smart door...

2018 Market Report: Security and the Smart Home Installation Channel

More than 60% of installing dealers now report that DIY systems are biting into demand for their services, according to the fifth annual Residential Security Market Report (2018) from the research fir...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Connectivity and Mobility Small-to-medium Business (SMB) MDU
Services
Research Memberships Visibility Memberships Streaming Video Tracker Smart Home and Security Tracker Broadband Market Tracker Channel Analytics
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces
Resources
Press Releases Analyst Blog Parks in the News
About Us
Overview Team Contact Us
Store
View Your Cart

Follow:

© 2023-2026 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive