In The News

AT&T's DirecTV Now Is A Big Bundle When Consumers Want Skinny

October 26, 2016

DirecTV Now, something of an online replica of AT&T's satellite offering, will face more competition than its analog ever had on land. There's the genuinely skinny bundle of Dish Network's (DISH) SlingTV, which charges $20 a month for 30 channels and $25 a month for 44 channels. In the less than two years since it was launched, SlingTV has attracted more than 1 million subscribers, according to a study by Dallas market research and consulting company Parks Associates.

From the article "AT&T's DirecTV Now Is A Big Bundle When Consumers Want Skinny" by Leon Lazaroff.

Previously In The News

Sling TV: How Many Subscribers Does It Have?

Parks Associates thinks so. The research group this week issued a study showing that Sling has surpassed the one million subscriber mark, becoming the nation's sixth leading subscription streaming ser...

One in three smart home owners control them through a network, like Alexa

More people are buying smart home devices, and connecting them through platforms or systems like smart speakers and hubs. So says a new report from Parks Associates which found that 35 percent of smar...

Millennials are the generation most likely to use another person's Netflix account, with 18 percent admitting to illegal streaming, survey finds

The move is expected to recoup major money for the video streaming giant: a separate report from Parks Associates found that by 2021, credentials sharing will account for $9.9 billion of losses in pay...

OTT Churn Edges Up In US

About 20% of US broadband homes had cancelled at least one OTT service in the last 12 months at the end of 2015, according to data from Parks Associates. Netflix has the lowest churn among US OTT s...

‹
1
2
...
212
213
214
215
216
217
218
...
758
759
›

Research Memberships

Smart Home: Products And Services

Consumer Electronics and Entertainment

Connectivity and Mobility

MDU / Multifamily

Visibility Memberships

Connected Health and Wellness

SMB

Strategic Consulting Unit

Channel Analytics

Research Services

Event

Analyst Insights

Media

About Parks Associates

AT&T's DirecTV Now Is A Big Bundle When Consumers Want Skinny

Previously In The News

Sling TV: How Many Subscribers Does It Have?

One in three smart home owners control them through a network, like Alexa

Millennials are the generation most likely to use another person's Netflix account, with 18 percent admitting to illegal streaming, survey finds

OTT Churn Edges Up In US

Providing Market Intelligence for 40 Years

Phone:

Email:

Mailing Address:

Expertise

Services

Events

Resources

About Us

Store