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AT&T Counters Cable Threat With Unlimited Broadband, But For Subscribers It Comes At A Cost

Despite the added fee, the unlimited plan will resonate with a distinct group of users, particularly gamers and online video addicts. Gamers require a broadband connection to handle the latency-sensitive nature of real-time sessions.

"The unlimited data plan is likely for the uber-data users that far exceed their data allowance each month," said Brett Sappington, director of research for Parks Associates, in a research note. 

From the article "AT&T Counters Cable Threat With Unlimited Broadband, But For Subscribers It Comes At A Cost" by Sean Buckley.

Previously In The News

Selling Smart: Xfinity Home Rolls Out Its Own Connected-Home Products

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U.S. Mobile Data Growth Predicted To Slow Due To WiFi Use

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Study: 32% of smart tag owners say they use them to track other people without them knowing

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Can mHealth Make Chronic Care Patients Care About Their Health?

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