In The News

As AT&T issues results, strategy is key to future

October 21, 2015

Brett Sappington at Parks Associates is one of the people keeping track of the changes in video consumption, and both Verizon and AT&T use his research.

"They've definitely taken two different directions," he said.

"There are so many roles that [Verizon and AT&T] could play," Sappington said. "I'm really curious to see what they will do and where they see the opportunity in the market."

From the article "As AT&T issues results, strategy is key to future" by Nova Safo.

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As AT&T issues results, strategy is key to future

Previously In The News

Is The Increasingly Crowded Streaming Marketplace Going to Turn Consumers Back to Piracy?

Marketing With A.I: 4 Real-Time Strategies to Connect With Customers

Smart Home App Preferences Evenly Divided in New Parks Survey

Protecting Broadband Networks by Securing the Smart Home

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