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As AT&T issues results, strategy is key to future

October 21, 2015

Brett Sappington at Parks Associates is one of the people keeping track of the changes in video consumption, and both Verizon and AT&T use his research.

"They've definitely taken two different directions," he said.

"There are so many roles that [Verizon and AT&T] could play," Sappington said. "I'm really curious to see what they will do and where they see the opportunity in the market."

From the article "As AT&T issues results, strategy is key to future" by Nova Safo.

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About Parks Associates

As AT&T issues results, strategy is key to future

Previously In The News

71% Of Us Don't Want A Fixer-Upper Home, Survey Says

Roku is the Most Owned Set-Top Box with Cord Cutters, But the Apple TV & Fire TV See Strong Growth

Revenge of the Antenna

As Cord Cutting Grows 85% of Americans 22–37 Subscribe to a Streaming Service

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