Providing Market Intelligence for 40 Years

In The News

Apple TV Sees Impressive Sales Growth in 2015

Apple Inc.’s (NASDAQ:AAPL) fourth-gen Apple TV unit sales grew 50% year-over-year (YoY) in 2015, MacRumors reports, citing data shared by Parks Associates. The full-blown OS and Siri integration helped lift sales of Apple TV during the year.

As per the data from Parks Associates, Apple TV ranked as the fourth most popular streaming device in the US, behind Roku, Amazon, and Google. Apple TV accounted for 20% of streaming media devices purchased during 1Q15-1Q16. In contrast, Roku claimed 30%, while Google and Amazon each accounted for 22%.

From the article "Apple TV Sees Impressive Sales Growth in 2015" by Mohid Ahmed.

Previously In The News

Can Hollywood Survive Streaming?

This past decade is the one that altered the very definition of Hollywood. (Verb: to stream.) Streaming services, of course, have been challenging the Hollywood status quo for years. Netflix began str...

Report: Over 12M U.S. homes eliminated their fixed broadband

Fixed broadband service providers may want to reconsider their price plans and improve their customer service if they want to keep their customers from cutting the cord. According to a new report f...

Verizon bullish on continued Fios strength, FWA prospects

His comments appear to reflect a broader trend in the U.S. broadband market. A new report released by analyst company Parks Associates on Wednesday showed that the percentage of households with standa...

Who's Your Buddy? The Evolution of OTT Video Partnerships

Due to the increased competition and number of partnerships, OTT video service penetration will increase by more than 85 million households from 2017 through 2022, Parks Associates has estimated, and...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Connectivity and Mobility Small-to-medium Business (SMB) MDU
Services
Research Memberships Visibility Memberships Streaming Video Tracker Smart Home and Security Tracker Broadband Market Tracker Channel Analytics
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces
Resources
Press Releases Analyst Blog Parks in the News
Store
View Your Cart
About Us
Overview Team Contact Us Privacy Policy

Follow:

© 2023-2026 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive