Providing Market Intelligence for 40 Years

In The News

Apple TV Falls Behind In Streaming Device Market

With no new streaming video player in two and a half years, Apple (NASDAQ:AAPL) is losing ground in the market. Apple's set-top box, Apple TV, slipped to fourth place in U.S. sales of streaming media devices last year, research firm Parks Associates reported Thursday.

Roku continues to lead in streaming media device sales, accounting for 34% of units sold in 2014. Google (NASDAQ:GOOGL) was second with 23%. Amazon.com (NASDAQ:AMZN) overtook Apple for third place. Amazon grabbed 16% of the market, compared with 13% for Apple.

Together the top four brands accounted for 86% of all streaming media devices sold to U.S. broadband households in 2014, Parks said.

"The market consolidation around these four brands forces new entrants to develop more creative features and functionality to tap into the strong consumer demand for streaming content," Parks analyst Barbara Kraus said in a statement. "Devices with additional functionality such as the Intel (NASDAQ:INTC) Compute Stick may be a sign of things to come, where streaming is not the primary function but an extra feature to provide additional value."

From the article "Apple TV Falls Behind In Streaming Device Market" by Patrick Seitz.

Previously In The News

Report: Broadband Users Will Drive Solar In 2017

That news comes out of a new report from research firm Parks Associates in its 360 View Update: Energy Management, Smart Home, & Utility Programs. In further good news for the solar industry, the repo...

Original Content And World Domination: New Report Shows Netflix is Absolutely Killing It

The driving force behind these mammoth figures seem to be Netflix’s endeavour to create excellent original content – pouring an insane amount of cash into shows like Stranger Things, House of Cards an...

Competitive Reality of 5G Threatens Previous-FCC’s Title II Net Neutrality

All this comes together to create a “dramatically” different competitive reality than the FCC’s implicit assumption that fixed broadband and wireless broadband were not competitive substitutes or comp...

Research: over 50% of U.S. broadband households stream content on TV screens

Parks Associates, a market intelligence and consulting company, yesterday released research showing that over 50% of U.S. broadband households stream content on TV screens. “For years, the televisi...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Connectivity and Mobility Small-to-medium Business (SMB) MDU
Services
Research Memberships Visibility Memberships Streaming Video Tracker Smart Home and Security Tracker Broadband Market Tracker Channel Analytics
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces
Resources
Press Releases Analyst Blog Parks in the News
Store
View Your Cart
About Us
Overview Team Contact Us Privacy Policy

Follow:

© 2023-2026 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive