Providing market intelligence for more than 35 years

In The News

Apple TV beat by Roku, Amazon Fire TV, and Chromecast in device sales

It looks like Apple will be releasing the new Apple TV set-top box just in time. New sales data puts Apple’s media streaming device at the back of the pack.

According to data from Parks Associates, Apple TV has now dropped behind Google, Amazon and Roku in devices sold in the US. The current US market leader, Roku, sells 34% of all media streamers.

Given that the current Apple TV model is more than two years old, the data doesn’t come as too much of a surprise. Apple customers have been clamoring for an updated device for some time—and they’ll finally get their wish in only a few short weeks.

Apple TV 2015 will hit shelves next month. It will feature a new design for the remote, more memory, and a faster processor.

From the article "Apple TV beat by Roku, Amazon Fire TV, and Chromecast in device sales" by Lynn Atwood.

Previously In The News

AT&T-Time Warner Mega-Deal: Merger For New Media Era Or A Bad Remake?

Pay-TV operators are seeing a “slow erosion of the core business,” analyst at Parks Associates said. “After years of attempts to be more than just a ‘dumb pipe,’ pay-TV operators have come to reali...

The psychology behind the way Netflix raises prices

Unlike seven years ago, the move pushed Netflix’s stock to new heights. The key, for Netflix’s management, was learning to raise prices without spooking subscribers—by doing so in small and infrequent...

Amazon patents floating warehouses to cater for drone delivery

“Sleep-tracking features of smartwatches and fitness trackers are raising consumer awareness about lack of sleep. 42pc of consumers in US broadband households are concerned their health will worsen du...

Smart Home Gadgets Need To Live Together

“We need to look at problems in the home from a holistic perspective and realize it is the value of all these devices working together that will drive adoption of the smart home,” EVRYTHNG senior vice...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Broadband Small-to-medium Business (SMB) Connected Health
Services
Research Services: Custom and Consulting Research Projects Streaming Video Tracker Security Tracker Smart Home Tracker
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces Upcoming Industry Events
Resources
Press Releases Analyst Blog Parks in the News Connected Consumer Podcast 
About Us
Overview Team Contact Us
Store
View Your Cart

Follow Us to stay informed

© 2023-2025 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive