Register

I agree with the Privacy Policy

In The News

Apple TV 4K: Save your money

September 15, 2017

But if you must have 4K movies and you already default to iTunes for your movie purchases, then you might as well upgrade to the Apple TV 4K. The device’s high price tag is partially subsidized by Apple’s promise to upgrade all your iTunes-purchased HD movies to 4K. These theater-quality flicks will also be sold at HD prices going forward. So that’s something.

“The most significant part of this announcement is the range of 4K content Apple has lined up for the launch,” said Jennifer Kent, the director of research quality and product development for Parks Associates.

“Ultimately, Apple TV 4K may attract high-end users to the space or from competitors. But, the bulk of the market simply wants access to (over-the-top) video at the best price, and Apple doesn’t win share on price.”

From the article "Apple TV 4K: Save your money" by Jennifer Van Grove.

Previously In The News

Smart home devices are 'valuable' to 75% of those who use them

As it turns out, smart home owners are really satisfied customers. Give them a chance to buy a connected device, like a smart thermostat, and nearly 75 percent of them are really happy with what they...

More than 50% US broadband households subscribe to both pay-TV, OTT video service

New consumer research from Parks Associates shows that 53 percent of US broadband households subscribe to both a pay-TV service and at least one OTT video service. According to the ‘OTT Video & TV...

Privacy Is IoT’s Highest Hurdle

Nearly 20% of U.S. broadband households own a smart home device, or a household object that connects to the Internet, and nearly 45% of U.S. broadband households plan to buy a smart home device in the...

Euro SVOD Lags The US

New research from Parks Associates shows that in the UK, 55% of broadband homes watch OTT video. In France, the total is 51%. The levels of OTT usage lag that of the US, where 70% of broadband home...

‹
1
2
...
195
196
197
198
199
200
201
...
730
731
›