Register

I agree with the Privacy Policy

In The News

Apple Sets September 9 Media Event

August 27, 2015

Apple could use some fresh ammo in the OTT streaming device department. While Apple has shipped more than 25 Apple TV units without making any big adjustments to the platform in recent years but managed to add services such as HBO Now and the new Showtime standalone OTT service, it has fallen behind rivals. According to Parks Associates, Roku led the way with 34% of the streaming device market in 2014, followed by the Google Chromecast, Amazon Fire TV and the Apple TV. Apple will also have to contend with Android TV, Google's new OS for smart TVs, streamers and other connected TV devices.

From the article "Apple Sets September 9 Media Event" by Jeff Baumgartner.

Previously In The News

Research: 47% of US familiar with AI tech

Parks Associates research in partnership with Adeia reveals 47 per cent of US internet households report familiarity with at least one AI technology, such as tools like ChatGPT or AI-powered image edi...

EV Sales Growth Flattens Following Pandemic Peak

Electric vehicles (or EVs) had received a big boost off the heels of the pandemic as consumer interest over environmental issues coupled with hearty government subsidies helped fuel a respectable boom...

Apple devices have high net promotor scores across consumer electronic products

Parks Associates’ new Tech Ecosystem Dashboard, featuring ownership and purchase intention data from surveys of 5,000-8,000 US internet households, finds the net promoter scores (NPS) for Apple-br...

Warner Bros. Discovery and Disney launch Hulu, Disney+, Max bundle

According to Parks Associates research, U.S. households that had five or more OTT subscriptions declined from 52% in Q3 2023 to 46% in Q1 2024 and average monthly spending on SVOD services dropped fro...

‹
1
2
...
25
26
27
28
29
30
31
...
730
731
›