Providing Market Intelligence for 40 Years

In The News

Apple's Market Share Is Dwindling: Samsung's Smartphone Sales Increase In The US

“Apple remains the dominant smartphone manufacturer in the U.S., but Samsung is catching up,” said Harry Wang, the director of Health & Mobile Product Research at Parks Associates.

An interesting fact is that the Android platform makes up 60 percent of the smartphone market, whereas Apple products, like the iPhone 6s running the iOS, make up 40 percent.

There’s also a little information about the ever-changing trends with phone upgrades, according to the smartphone market report.

From the article "Apple's Market Share Is Dwindling: Samsung's Smartphone Sales Increase In The US" by Thomas Kuegler.

Previously In The News

Almost 50 Percent Of Smart Home Devices Are Self-Installed, Report Finds

A recent study conducted by Parks Associates confirmed the growing popularity of smart devices in the U.S. home security market. The study found that the sale of wireless home security products is on...

The future of mobile payments – are there too many options that are confusing consumers and merchants?

“Merchants are still slowly upgrading their retail point of sale (POS) systems to support various mobile payment options while new payment options keep showing up. No merchants have provided a complet...

How to succeed in the 50+ healthcare market

The population of the United States is aging in a profound way, helped along by a bolus of baby boomers now between 53 and 71 years of age. It’s a huge opportunity for innovative startups, though i...

Study: Netflix Has Lowest Churn Rate Among OTT Services

Brett Sappington, senior director of research at Parks Associates, said: “Several factors contribute to OTT video service churn by consumers. In some instances, consumers are experimenting with new se...