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Apple Reportedly Plans To Revamp Its Apple TV+ App

Creating a central hub for content could drive more customers to embrace both the Apple TV interface and, eventually, the Apple TV+ streaming service. When it comes to streaming today, consolidation is key. The amount of time someone spends trying to find something to watch is correlated to churn rates, according to Eric Sorensen, Parks Associates streaming video editor. 

From the article, "Apple Reportedly Plans To Revamp Its Apple TV+ App" by Shelby Brown

Previously In The News

A Comeback For TV Antennas S

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Content providers will take control of their OTT future

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Study: IoT Users May Become Comfortable With Sharing Device Data, For A Price

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Percentage Of TV Antenna Households Doubles

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