
Still, many customers appear drawn to cheaper sticks and pucks made by Roku and Amazon, with the companies commanding 80% of the streaming device market, according to new research shared by Parks Associates with Fierce Video on Tuesday.
By contrast, Apple's share of the streaming device space shrank 3% compared to last year, with the company commanding just 9% of the domestic market share, according to Parks Associates data, the biggest decrease across the four major streaming device platforms (Google TV, which is powered by Android TV, decreased by 1%).
From the article, "Apple releases new streaming TV devices with lower prices" by Matthew Keys.
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