Still, many customers appear drawn to cheaper sticks and pucks made by Roku and Amazon, with the companies commanding 80% of the streaming device market, according to new research shared by Parks Associates with Fierce Video on Tuesday.
By contrast, Apple's share of the streaming device space shrank 3% compared to last year, with the company commanding just 9% of the domestic market share, according to Parks Associates data, the biggest decrease across the four major streaming device platforms (Google TV, which is powered by Android TV, decreased by 1%).
From the article, "Apple releases new streaming TV devices with lower prices" by Matthew Keys.
“Importantly, all of these services have increased their subscriber base over the past year,” said Parks Associates. “The top five OTT services have stayed consistent, primarily through maintaining or...
About 20% of US broadband homes had cancelled at least one OTT service in the last 12 months at the end of 2015, according to data from Parks Associates. Netflix has the lowest churn among US OTT s...
Netflix beats all its streaming-video rivals both on number of members and success rate of keeping them signed up, a new study said Thursday. But the rest of the over-the-top market doesn’t need to...
Netflix is by far the biggest online streaming video service. Last week, researcher Parks Associates estimated that about half of all U.S. households with a broadband Internet connection subscribed to...
