Providing market intelligence for more than 35 years

In The News

Apple Inc. (AAPL) Dominates the US Market with 40 Percent Share

According to a report by Parks Associates, that 86% of the households in the United States of America that have subscribed to the internet are proud owners of at least one smartphone. Following the iPhone, is the South Korean company, Samsung Electronics Co. Ltd., with a market share of around 31%. The gap between the market shares of both these companies is just 9%, thanks to Samsung’s more pocket-friendly phones.

From the article "Apple Inc. (AAPL) Dominates the US Market with 40 Percent Share" by Ali Raza.

Previously In The News

Parks: 83% of U.S. Internet Households Subscribe to at Least One OTT Service

  A solid majority — 83% — of U.S. internet households now subscribe to at least one OTT service, according to new consumer research from Parks Associates. Meanwhile, 45% still subscribe to a tradi...

63% Of Americans Unfamiliar With Virtual Reality; Less Than 6% Plan On Buying A Headset Soon

Despite 2016 seeing virtual reality break into the mainstream market, headset manufacturers such as Sony, Oculus and HTC still have a lot of work to do in order to educate the masses, according to a n...

Survey Says: The Future of Smart Homes and Appliances Has Arrived

According to researchers at Harvard University, Americans spent nearly $420 billion on home improvements and repairs in 2020, as households modified living spaces for work, school, and leisure in resp...

Study: 31% Of Broadband Households Have More Than One OTT Subscription

The study forecasts continued industry growth because of consumer willingness to subscribe to multiple OTT services. The report also pointed out that 2016 average OTT spending reached $7.95, an amount...