Providing Market Intelligence for 40 Years

In The News

Apple, Google, Roku in close race for streaming device lead

Research firm Parks Associates said Friday that 14% of U.S. broadband households plan to buy a streaming media player by mid-2016 and that, as of the third quarter of 2015, 31% of U.S. broadband households own a streaming media player, up from 27% at the beginning of the year.
"Streaming media players will be a popular gift this holiday season, especially with more competitive pricing in the market and the expansion of new OTT services" Parks analyst Barbara Kraus said in a statement.

From the article "Apple, Google, Roku in close race for streaming device lead" by Patrick Seitz.

Previously In The News

Pennsylvania lawmakers make their first move to regulate data centers, as the industry booms

The average American household has at least 17 devices connected to the internet, according to market research firm Parks Associates. From the article, "Pennsylvania lawmakers make their first move...

Verizon Netflix Perk Price Hike Explained: Who Actually Saves

The average U.S. streaming household now holds 5.8 subscriptions, up from 5.5 in 2021, while spending per service is declining a sign that households are trimming what they keep rather than adding...

How Smart Home AI Devices Are Redefining Daily Life [The Future of Living]

A 2025 Parks Associates study found that nearly two-thirds of US internet households now own at least one smart device. How do smart home AI devices make daily life easier? They handle your daily c...

Ring Wired Doorbell Pro Sees First Discount

Google’s wired doorbell excels with on-device detection and tight Nest integration, and Arlo’s wired unit is known for a tall field of view and strong notifications. But Ring continues to lead brand r...