Providing market intelligence for more than 35 years

In The News

Amazon's Fire TV Devices Outsold Apple TVs Last Year (Report)

Apple TV needs a refresh, and pronto, if new numbers from Parks Associates are to be believed. The market research outlet reported Friday that Apple TV slipped to fourth place on the list of most-sold streaming devices in 2014.

That list was led by Roku, with 34% of all U.S. consumers who bought a streaming device opting either for a Roku streaming box or stick in 2014. No. 2 was Google with 23%; 14% of consumers opted for a device made by a company other than Apple, Amazon, Roku or Google.

From the article "Amazon's Fire TV Devices Outsold Apple TVs Last Year (Report)."

Previously In The News

Join the Dots!

The Zigbee Alliance and Thread Group say this is the first time developers can confidently use an established, open, and interoperable IoT language over a low-power wireless IP network, which will hel...

IoT Cybersecurity, ‘Cascading’ Failures, Worry Consumers Most About Connected Home

Data and privacy fears rank second among consumer smart home concerns. More than half of U.S. adults (58%) fear lack of privacy from device manufacturers who have access to data, real-time conversatio...

Insurance, the Smart Home, and the Business of Keeping Customers Engaged

It takes a lot of time and money to acquire a customer, so once you have them, you better keep them. How can you do that if you only talk to them when they have a problem? Consumer engagement was a...

Parks Associates: Security and Smart Home Research for 2017

CE Pro sister publication Security Sales & Integration recently revealed security and smart-home statistics from its annual Residential Market Report. Researched with Parks Associates, and now in its...