Apple TV needs a refresh, and pronto, if new numbers from Parks Associates are to be believed. The market research outlet reported Friday that Apple TV slipped to fourth place on the list of most-sold streaming devices in 2014.
That list was led by Roku, with 34% of all U.S. consumers who bought a streaming device opting either for a Roku streaming box or stick in 2014. No. 2 was Google with 23%; 14% of consumers opted for a device made by a company other than Apple, Amazon, Roku or Google.
From the article "Amazon's Fire TV Devices Outsold Apple TVs Last Year (Report)."
Nearly a quarter (23%) of Millennial heads of household are OTT only households, higher than the national average of 15% among all U.S broadband households. Parks Associates analysts also note that...
According to the Parks Associates survey, 55 percent of Americans with at least one chronic condition aren’t speaking with their primary care physician any more than once every three months. What’s wo...
So says market-research and consulting firm Parks Associates that estimates that the percentage of U.S. households that watch TV via antennas rose to 15 percent in 2016 from 9 percent in 2013. The res...
“We need to look at problems in the home from a holistic perspective and realize it is the value of all these devices working together that will drive adoption of the smart home,” EVRYTHNG senior vice...
