Providing market intelligence for more than 35 years

In The News

Amazon Raises a Walled Garden by Booting Apple TV, Google Chromecast

Amazon also has a strained relationship with Google. That’s in part because of Amazon’s decision to use a “forked” version of Android for its tablet software, but it’s mostly because Amazon is increasingly cutting into Google’s core search business. Amazon doesn’t have a video app for Google’s Chromecast or Android video devices, either.

Apple’s new box is supposed to go on the market in late October, the same time that Amazon’s ban kicks in. Amazon, Google and Roku are also rolling out new versions of their streaming hardware. Amazon introduced its first streaming TV box and stick in 2014; Parks Associates reports Amazon overtook Apple for third place that year.

From the article "Amazon Raises a Walled Garden by Booting Apple TV, Google Chromecast" by DAWN CHMIELEWSKI.

Previously In The News

Quarter Of Millennials Are OTT-Only Broadband Households

Nearly a quarter (23%) of Millennial heads of household are OTT only households, higher than the national average of 15% among all U.S broadband households. Parks Associates analysts also note that...

A scan of new data from around the world

According to Parks Associates' research, 72% of non-pay-TV subscribers subscribe to an OTT video service, which is their primary source for content. Just less than half of broadband households in the...

Malvern-Based Home Automation Firm Bets Big On Europe

Smart-home technology is building quickly to a multi-billion-dollar business in Western Europe, say market researchers at Parks Associates, and the Malvern-based "Internet of Things" platform develope...

mHealth Study: Caregivers Want Medication Management Help

A study by Parks Associates finds that 11 percent of today’s caregivers are using mHealth tools that feature medication lists and reminders. However, that same study found that 27 percent of caregiver...