It also hopes to bring new consumers into the market. The US smart home market has long been plagued by slow growth, largely due to device and platform fragmentation and high prices. However, consumers' interest in smart home products is rising, even though adoption hasn't occurred yet. Forty-eight percent of US consumers plan to buy at least one connected home device during 2018, according to Parks Associates, up 66% year-over-year. Amazon likely hopes it's uniquely positioned to cash in on this interest by offering lower prices to tap into its massive customer base.
From the article "Amazon just announced 5 offerings to shake up the home security market" by Nicholas Shields.
Using its OTT Video Market Tracker tool, Parks Associates has found that the number of OTT services in the United States has reached nearly 300. The firm said the total is more than double the amou...
Password sharing cost streaming companies about $9.1 billion last year, according to data from the research firm Parks Associates. From the article "The streaming wars are flooding us with TV".
The major concern for cyber security companies like Synamedia is how password sharing can turn into true content piracy ? stealing streaming shows and movies and reselling them for profit. If you k...
Yet the so-called smart kitchen remains a tough sell. With the kitchen often a hub for families and friends, habits there can be hard to change. And many people see the kitchen and mealtimes as a have...
